Calciomercato

Calciomercato

Calciomercato

Calciomercato.com is one of Italy’s leading football news platforms, providing real-time updates, analysis, and transfer insights.


I led the complete redesign of the website, improving both the UI and UX. My focus was on modernizing the visual identity, improving content hierarchy, and optimizing the user journey across devices. The result was a cleaner, faster, and more engaging platform that strengthened user retention and enhanced the overall browsing experience.


Throughout the project, I collaborated closely with developers to ensure the designs were feasible, responsive, and performant across devices, while maintaining a cohesive UI system. Regular feedback loops, usability testing, and continuous refinement allowed us to balance editorial needs, complex data presentation, and a seamless user experience across the entire platform.

Calciomercato.com is one of Italy’s leading football news platforms, providing real-time updates, analysis, and transfer insights.


I led the complete redesign of the website, improving both the UI and UX. My focus was on modernizing the visual identity, improving content hierarchy, and optimizing the user journey across devices. The result was a cleaner, faster, and more engaging platform that strengthened user retention and enhanced the overall browsing experience.


Throughout the project, I collaborated closely with developers to ensure the designs were feasible, responsive, and performant across devices, while maintaining a cohesive UI system. Regular feedback loops, usability testing, and continuous refinement allowed us to balance editorial needs, complex data presentation, and a seamless user experience across the entire platform.

Calciomercato.com is one of Italy’s leading football news platforms, providing real-time updates, analysis, and transfer insights.


I led the complete redesign of the website, improving both the UI and UX. My focus was on modernizing the visual identity, improving content hierarchy, and optimizing the user journey across devices. The result was a cleaner, faster, and more engaging platform that strengthened user retention and enhanced the overall browsing experience.


Throughout the project, I collaborated closely with developers to ensure the designs were feasible, responsive, and performant across devices, while maintaining a cohesive UI system. Regular feedback loops, usability testing, and continuous refinement allowed us to balance editorial needs, complex data presentation, and a seamless user experience across the entire platform.

category

UI/UX Design

category

UI/UX Design

tools

Figma

tools

Figma

Home Page

The new homepage was designed to deliver a dynamic and intuitive news experience, highlighting the most relevant football stories and live updates at a glance.


I restructured the content layout to improve readability, prioritize key sections, and enhance navigation across devices. The result is a cleaner, more engaging entry point that balances editorial depth with real-time accessibility.


Dedicated sections for video articles were also integrated, creating a richer, more engaging experience that brings fans closer to the action.

Article Page

The article pages were redesigned to maximize readability and immersion while keeping the focus on the content.


I implemented a cleaner layout with improved typography, balanced white space, and a modular structure that adapts seamlessly across devices.


Supporting elements—such as related articles, embedded videos, and social sharing tools—were strategically placed to increase engagement and session duration without disrupting the reading flow.

Team Page

Team pages were redesigned to provide fans with a comprehensive, data-driven view of each Team while maintaining clarity and visual balance.


One of the main challenges was structuring complex tables that contained large volumes of statistics, such as player data, match results, and seasonal performance—without overwhelming users. I developed a flexible table system that adapts to different data sets and screen sizes, ensuring both readability and consistency. The result is a clean, responsive interface that presents rich information in an accessible, easy-to-navigate format.

Player Page

The player pages were redesigned to highlight key statistics, career history, and recent performances in a clear and engaging way.

The player pages were redesigned to highlight key statistics, career history, and recent performances in a clear and engaging way.

The player pages were redesigned to highlight key statistics, career history, and recent performances in a clear and engaging way.

Match Page

Match pages were redesigned to organize a wide range of information, including lineups, stats and commentary, into a clear, user-friendly layout.


To address challenges with multiple tabs and diverse data types, I implemented a structured tab system that makes it easy to navigate between sections.


Key features such as the “Form” and “Head to Head” sections were highlighted to give users quick access to team performance trends and historical matchups, enhancing both usability and engagement.

Score Pages

Score pages were redesigned to clearly differentiate between live and completed matches by using distinct color accents on the scoreboard, helping users quickly identify the status of each game.


We also created space for additional information such as penalty kicks, previous match result, and a dedicated OTT button linking to match coverage on the broadcaster’s website or app.


To enhance navigation, a calendar feature was added, allowing users to quickly jump to results for any specific day, making it easier to explore past and upcoming fixtures at a glance.

contact

I’m always happy to chat about design, collaboration, or new projects, feel free to Reach Out!

contact

I’m always happy to chat about design, collaboration, or new projects, feel free to Reach Out!

contact

I’m always happy to chat about design, collaboration, or new projects, feel free to Reach Out!

contact

I’m always happy to chat about design, collaboration, or new projects, feel free to Reach Out!